Streetwear Mentorship Platform

Build a Streetwear Brand That Actually Sells

Learn the exact systems used to grow Project Capri into a multi-seven-figure streetwear brand. Master manufacturing, content creation, influencer marketing, product launches, and organic growth.

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Premium Hoody mockup
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Trusted By Ambitious Fashion Entrepreneurs Worldwide

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The Curriculum

Everything You Need To Scale A Clothing Brand

Skip years of costly failures. Master the exact five-step execution blueprint designed for fashion entrepreneurs.

Organic Social Growth

Learn viral TikTok, Reels, and Instagram content systems to gather millions of eyes without paying a single dollar in ads.

Influencer Marketing

Build strategic partnerships with macro creators and micro-influencers. Seed products using templates that secure responses.

Manufacturing

Source premium fabric custom formulations. Establish relationships with reliable, high-end overseas factories.

Product Launches

Execute hyped streetwear collections using countdown lists, password pages, and early-access systems that sell out in minutes.

Brand Positioning

Establish a luxury, minimal, or heavy-graphic identity. Create a loyal community around a high-end streetwear story.

Paid Ads

Scale profitable Google and Meta campaigns. Retarget engaged site visitors and maximize customer lifetime value (LTV).

Young Successful Streetwear Founder in Fashion Studio
Julian Capri
Founder & Head Mentor
Active Studio
Founder's Journey

From Startup To Multi-Seven Figures

Project Capri started in 2022 and rapidly became one of the fastest-growing streetwear brands through content, culture, and strategic marketing. Julian and a tiny team cracked the code to manufacturing premium oversized silhouettes, cultivating virality, and executing sold-out launches.

Today, the clothing apparel landscape is crowded with drop-shippers and corporate copycats. The real cult-brands win through execution. Julian created this mentorship platform to open the black-box of streetwear production, and teach aspiring designers the exact systems used to scale clothing houses.

See The Blueprint
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Member Ecosystem

More Than A Course

Get the resources, databases, templates, and hands-on guidance to launch and scale with confidence.

01

Private Community

Network and collaborate 24/7 with hundreds of brand owners, fabric experts, and fashion designers.

02

Weekly Coaching

Live calls directly with Julian and elite mentors to troubleshoot marketing, design, and manufacturing.

03

Live Q&A Sessions

Regular live rooms to answer critical business structure, accounting, and production issues in real time.

04

Manufacturer Database

Instant access to our vetted rolodex of premium global suppliers, blank producers, and custom dye houses.

05

Influencer Network

A curated database of responsive streetwear creators, sample seed protocols, and pitch templates.

06

Launch Frameworks

Pre-designed marketing timelines, Shopify launch pages, and drop structures that drive immediate FOMO.

07

Brand Reviews

Get honest, high-impact critiques on your tech-packs, logo assets, UI/UX, and marketing creatives.

08

Growth Resources

Operational spreadsheets, pricing calculators, fabric dictionary lists, and SOPs for team hiring.

Social Proof

Success Stories

Real streetwear founders generating real revenue. No generic theory. Pure execution.

"Project Capri's manufacturer database saved us months of trial and error. We sourced custom knit heavy blank hoodies, launched our collection, and did $24,000 on launch night in 4 minutes flat."
$120K
Total Sales
5.8M
Views
Marcus Henderson portrait
Marcus Henderson
Aether Studio
"The influencer seeding framework was a game-changer. We went from getting zero replies on Instagram to sending cargo pant samples to 40+ high-end TikTok creators. Organic virality exploded our brand."
$380K
Total Sales
12.4M
Views
Sarah Lin portrait
Sarah Lin
Vale Apparel
"Julian's brand positioning class helped us redesign our storytelling. We completely shifted our drop style from basic mockups to cinematic product mood boards. Direct conversions grew by 240%."
$95K
Total Sales
3.2M
Views
Christian Torres portrait
Christian Torres
Noir Objects
"Finding premium fabric suppliers is extremely hard as a beginner. Julian's vetted rolodex gave us direct WhatsApp contacts of mills in Portugal. The quality sets us apart from local competitors."
$210K
Total Sales
7.5M
Views
Chloe Dupont portrait
Chloe Dupont
Atelier Dupont
Mentorship Access

What's Included

Unlock full access to the Project Capri system, communities, resources, and live weekly coaching calls.

Monthly Billing Annual Billing Save 33%

Project Capri Community Access

Collaborate with ambitious founders. Swap supplier notes, designs, marketing hooks, and launch plans.

Streetwear Brand Blueprint

Step-by-step curriculum teaching visual design, tech-pack creations, Shopify, and launch psychology.

Marketing & Influencer Playbooks

DM templates, seeding SOPs, and organic scripts that secure relationships with heavy fashion creators.

Manufacturer Rolodex Database

Direct contact sheets to verified premium apparel factories, blank vendors, tag manufacturers, and shipping agents.

Popular Choice
$ 97 / month

Cancel anytime. Unlocks instant access to all software resources and databases.

What you get inside:

  • Weekly Mentorship Calls & Reviews
  • Manufacturer & Mill Databases
  • Organic Viral Video Frameworks
  • Launch Templates & Shopify Layouts
  • Exclusive Trainings & Workshops
Join Project Capri
30-Day Cult-Like Satisfaction Guarantee
Q&A

Frequently Asked Questions

Common queries from aspiring fashion entrepreneurs looking to launch.

Yes! We teach you from the absolute basics of choosing a niche and logo design up to supply chain optimization and advanced media buying. More than 60% of our members join with just an idea or a passion for clothing and build their brand step-by-step from scratch.
Our standard membership is $97/mo, or save over 33% with our Annual Pass at $780/yr. This gives you instant access to all databases, courses, and calls, with no lock-in contracts. You can cancel your subscription at any time.
Many members launch their first collection within 45 to 60 days. Growth depends on your commitment, execution speed, and budget. However, because our systems rely heavily on free organic traffic strategies, you don't need a massive advertising budget to start making sales.
Not at all. Julian designed the curriculum specifically to guide creators through selecting names, building shopify storefronts, making tech-packs, finding reliable custom mills, and shipping the initial inventory.
We recommend dedicating at least 5-10 hours a week to review curriculum materials, attend weekly calls, and coordinate with manufacturers. The blueprint is structured to be self-paced, so you can execute according to your own personal schedule.
Limitless Opportunities

Your Brand Won't Build Itself

Join the community and start building a real fashion business today. Gain the tools, supplier databases, weekly feedback, and peer network to make your dream brand a viral reality.

Join Project Capri